Gil Kuhlers, wine and food writer for the Atlanta Journal-Constitution, used his October 1, 2014 column to write about what the Upper Hiwassee Highlands AVA could mean for Georgia wine.
“The new AVA is a huge step for the Georgia wine industry,” said Elizabeth Slack, marketing director for the Winegrowers Association of Georgia. “Respectable wine growing areas all over the world are specifically delineated and given a name. Since many wine drinkers select a wine with origin in mind, the new AVA gives Georgia wine an advantage in the marketplace. And in a world where choosing a wine and deciphering a wine label can be confusing to some, the more the consumer can glean from the wine label, the better.”
Check out the full article at ajc.com.